Experts in Washroom Hygiene

Our washroom solutions enable your business to offer a high standard of washroom hygiene through our extensive range of products and services.

Air Care

Air Care

Air Care

A pleasant fresh smell goes a long way to creating a positive impression of any washroom, changing room, or other facility.

Initial has developed special air care systems designed to improve room air automatically. The new ‘Innoscent range’ for instance contains a hypoallergenic formula that has no identified allergens or sensitisers, which reduces the risk of an allergic reaction. The choice of fragrance is yours – Apple, Blossom, Eden, Fresh and Silk.



Download our Air Care Brochure.

There are two models to choose from:

Airfresh Image

Air Pure

A smart system that works by dispersing safe, low levels of ozone gas that combat malodours.

Solar Airfresh Image

Solar Airfresh

The environmentally friendly solar-powered air freshening solution.

How can we help you?

  • 1890 300 500
  • Talk to a sales representative

Did you know?

  • Bacteria require moisture, food and warmth to survive. Toilets provide these requirements. Faecal bacteria are harmful and will cause sickness and diarrhoea. They are transient and can easily be picked up on the hands and re-located elsewhere.
Strapline Image